Two People. TP. GET IT?!

There are two types of people in this world…

Andrew Jonasson
Story + Planning
Published in
3 min readOct 2, 2015

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  1. Assets
  2. Liabilities

Don’t be a number two.

Which are you:
The “Doer” or the “Don’ter”?

People don’t like don’ters, though they won’t ever say so. Because they’d have to say “I don’t like him” and that would make them the don’ter.

Does that make sense or don’t it?

Butts or faces? Some people can be both.

Here’s another list of things:

  1. Movers
  2. Shakers

Both are made up idealistic nonsense words. Everyone moves and — with enough stress — everyone shakes. You can simultaneously be a Mover and a Shaker. Movers are assets, when the plan is to move. Shakers are needed to shake things up. Both are airy idea-farts that don’t mean much — you hear them then they’re gone in a passing breeze.

Phh.. Typical Movers & Shakers.

The Real Two Types of People

  1. Assets
  2. Liabilities

Everyone you want to work for considers one thing: the bottom line. Money. His name could be Benjamin, but he doesn’t care unless he’s rollin’ in ‘em.

It all comes down to “what you’re worth”. If you’re an asset it means you are worth more than you cost. If you’re a liability you are a cost.

Asset = credit.

A credit to the company.

Liability = cost.

And cost = lost.

Most of the time things are good. When things are good it’s good. And evident. The client is happy when good work happens, but they don’t necessarily see The Process (ps: never call what you do The Process).

Mo = money = mo’ money = ??? = profit. ps: smoke breaks are so 1990's.

There are two types of people in this world, which do you wanna be?

Number One

Or the other guys?

Now stop reading listicles and go live your life accordingly.

Story + Planning

is the brain-baby of a smart guy. Then he asked me to help. Now we’ve got another smart guy in on the operation. And things are good.

I don’t think all posts should end this way. With the black box and big text. But what do I know? I’m a shaker.

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